Corporate Social Responsibility May be the Solution in Failing Economy
The credit markets are tightening their belts (or bottlenecks) and chances are many business leaders are looking to trim the fat off the edges. Next year’s budgets will reflect the fiscal judiciousness...
View ArticleCorporate Volunteering; Giving Time to Make a Profit
There is less cash out there for your to borrow. Your customers are spending less, less often. And your workforce is about to experience a radical turnover in the next 10 years. What are you going to...
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IBM’s Corporate Volunteers Bring Tourists to Africa
The IBM Corporate Service Corps volunteers promises to be one of the most effective models of Employee Volunteer Programs I have yet seen. I’ve written about the program before, as an outstanding...
View ArticleCSR and Employee Volunteer Programs: How to Make the Business Case
“The business doesn’t need to understand social impact; social impact needs to understand the business,” said Saul. “In other words, social impact needs to prove its value to the business.”The...
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Corporate Social Responsibility is Just Self-Interest
The world has changed. Even in this economic downturn corporations are being pressured to adopt socially responsible and sustainable practices. But how much should business be responsible for? And...
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Trust: Why Business Lost It, And How To Win It Back
What happened? Wall Street, in collusion with institutions around the world, have not only lost our wealth and our jobs, they have stolen our trust. Now we are “left to rely increasingly on governments...
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Make your CSR believable? How? Create and Leverage Social Capital
Trust: Why Business Lost It, And How To Win It Back (Part 2)Many companies are turning to Corporate Social Responsibility as a strategy to win back the trust of their stakeholders and customers. It...
View ArticleSocial Media & CSR: The Top 10 Sites for Creating Conversation
Sustainability, Corporate Social Responsibility, Green, Corporate Citizenship, Corporate Volunteering. Get into the conversation - It starts here.Sustainability, Corporate Social Responsibility, Green,...
View ArticleBank Offers Free Health Care To Community: Now That’s Corporate Social...
Corporate Social Responsibility is essential to build strong relationships with consumers. On the brink of collapse, Puerto Rico’s Doral Bank transformed itself with an aggressive CSR strategy. By...
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HP: The World's Best Corporate Citizen?
HP may not be tops on Greenpeace's Guide to Electronics, but the computing company has still scored another honor in the sustainability realm: Best Corporate Citizen, as determined by Corporate...
View ArticleIs Corporate Citizenship Measuring Up: The Latest Data
A new survey of trends in corporate citizenship in Silicon Valley reveals a distinct change in recent years. The 2010 Corporate Citizenship Report, a collaborative project of the Entrepreneurs...
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Clean Up In Aisle 5: Lessons From Lowe's And KAYAK's Consumer Controversy
Both companies yanked ads from The Learning Channel’s "All-American Muslim." That's when the trouble started. But all is not lost--companies and brands that want to avoid losing customers because of a...
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